Pick ‘N’ Mix

CAMPAIGN BRANDING

This project included the creation of a colourful handcrafted cardboard collage, which was then photographed and rolled out across both print and digital assets, including an engaging animation for socials and TV.

This branding was developed for HOTA’s fun-filled summer festival, where you could pick ‘n’ mix from a program bursting with art and play. The program kicked off in December 2021 with HOTA Gallery’s inaugural summer exhibition Art Mixtape: Yours for Summer, and included a pop-up Roller Rink, lawn games, giant sprinklers, open-air cinema, and a line-up of incredible concerts on the Outdoor Stage.